The Central London invasion
Live in Central London? Don't feel like an outsider. You can just join the central circuit at one of the entry points marked on the map. It’s open anytime between 11:00 and 16:00. The hubs open at 10.00am with the first riders leaving for the central route at 10.30am and the last riders heading off at 1.30pm.
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All hubs open at 10am with lots of activity to get you in the mood before setting off on the marshalled rides to the festival!
Then, you are funnelled through the very technical Freewheel Funnel System™ alongside marshals ready to hit the streets and start your journey - give a "shout" to the MC as you pass: they'll be bopping away and waving you farewell as you leave and please be patient if you have to wait a bit - its all in the name of safety - we've set up some roving entertainers there to amuse you as exit the Funnel!
We're also encouraging people to plan their day - perhaps don't turn up at 10am on the dot, allow the numbers to die down a bit: we know people are excited about this, so expect large numbers between 10am - 11am, but you can leave from the hubs with marshals right up until 1.30pm - so there's no rush.
The Central London Chain Gang
As bunch of hardened cycle rebels, some of these guys have spent years behind bars. Handlebars that is. And if you're a central Londoner, you're officially part of the Chain Gang family.
So when Hovis London Freewheel rolls around, it's your duty to get dressed up in your very best cycling costume and put the other boroughs to shame!
Download and print your official team colours
If you'd like to show your cycle pride and get your bike suitably styled for Hovis London Freewheel.
